Learn the basics of design for understanding
Information Design Unbound offers a fresh perspective on information design for beginners and instructors, demystifying the why, what, and how of this evolving field.
About the Book
As the complexity of problems facing people, organizations, and the planet grows, the role of information design is more important than ever.
Infographics, data visualizations, and other well-known artifacts are part of a broader suite of information design interventions that help promote clarity and understanding. For designers to realize the full potential of information design in the face of new and ambiguous challenges, they need to build on traditional practices as well as integrate emerging approaches.
Information Design Unbound provides a comprehensive introduction to the field, with emphasis on developing essential strategic thinking and visual problem-solving capabilities.
Who It’s For
Design students looking for guidance on basic information design concepts and how to build foundational skills.
Instructors in design programs who want a starting point to structure a course or supplement a class.
Early- to mid-career designers seeking a reference book on information design with plenty of case studies.
Anyone curious about the field who wants a broad overview and practical tips for everyday communication.
color images and
engaging exercises to
practice key lessons
in-depth case studies
from around the world
The book opens with a big picture overview of the field across its historical, professional, scientific, and cultural dimensions.
CHAPTER 1: Understanding information design
CHAPTER 2: How information designers work
CHAPTER 3: How we process visual information
CHAPTER 4: How we create meaning
The second part covers four foundational skills that are necessary for all types of information design work: visual thinking, research, sensemaking, and design
CHAPTER 5: Thinking and working visually
CHAPTER 6: Learning through research
CHAPTER 7: Sensemaking for communication
CHAPTER 8: Designing with clarity
In the third part, all of the concepts come together. Case studies offer a glimpse into how different information designers tackle projects across the scale of challenges.
CHAPTER 9: Communications
CHAPTER 10: Experiences
CHAPTER 11: Organizations
CHAPTER 12: Systems
What Experts Are Saying
About the Authors
Sheila Pontis is an information designer, researcher, educator, and partner at Sense Information Design. Her teaching and research blend information design, cognitive science, field research, and creativity.
Michael Babwahsingh is an information designer and partner at Sense Information Design. His experience spans strategic design and innovation, visual facilitation, branding, and communication design.
Take the first step on your information design learning journey!